WORLD-CLASS
MARKETING SERVICES


Whether you need a marketing strategist to develop a turnkey new product launch, or an in-the-trenches publicist to knock your message with power to the editorial park, Wanda Kenton Smith brings more than three decades of proven experience to your benefit. She's a hard-working, hands-on marketer and media maven with abundant enthusiasm, energy and real world expertise to her claim.

 

Contact Wanda about how she can customize a program
to help you achieve your marketing and/or editorial goals.

 

Advertising Services

 

  • Branding / Brand Consulting / Brand Management / Brand Messaging/Brand Development
  • Scriptwriting – Radio, TV, Full-Service Corporate Video
  • Turnkey Creative Development Print / Online / Broadcast
  • Multi-Platform Brand/Marketing Integration

 

Media Planning

 

  • Project-Based or Annual Budget Development
  • RFP Planning/Execution/Media Research - Analysis
  • Media Buy and Ongoing Management

 

Speaking / Marketing Topics

 

  • Marketing, Branding, Advertising, PR Keynote Presentations
  • Interactive Small Group Break-Outs
  • Marketing Panel Moderator
  • Marketing to Women
  • Training Programs Customized For Client
  • Social Media Marketing Strategies
  • Integrated Marketing Plans
  • Dealership Marketing Success
  • Diversity Marketing

 

 

Strategic Marketing Research Services

 

  • Marketing Audits
  • Survey Instrument Development
  • Focus Group Moderator
  • Competitive Shopping and Benchmarking

 

Editorial

 

  • Columns
  • Feature Stories
  • News Stories
  • Client Advertorial Packages/Inserts
  • White Papers
  • Blogs

Public Relations & Promotional Services

 

  • Targeted, Comprehensive Public Relations Programs
  • Reputation Management
  • Press Kits
  • Targeted Database Development
  • New Product Launches
  • Press Conferences/Special Events
  • Media Spokesperson Training
  • Crisis Management
  • Newsletters (print and e-news)
  • Advertorial Projects
  • Editorial Ghostwriting
  • Executive Speechwriting
  • Celebrity Promotions/Endorsement
  • (pitched and packaged deals with Shaquille O'Neal, Burt Reynolds, John Davidson, Donny Osmond & others)
  • Marketing Partnerships/Cross Promotions
  • (pitched packaged national and regional promotions with GMC, Buick, Coca Cola, Pepsi Cola and others)
  • Contests
  • Special Event Planning, Management – Rendezvous, Dealer Meetings, Tournaments, VIP Parties, etc.

For more information about these services or others of interest, contact wanda@kentonsmithmarketing.com

 

For professional references on Wanda's work performance, click here

wanda@kentonsmithmarketing.com | 407.697.8055

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